Pricing

Published in full, including the take rate.

Nobody else in this category publishes a number. The closest product to this one publishes nothing at all and asks you to book a call to find out. You should be able to work out what this costs you before you talk to anyone, which is the same argument the product makes about your own buyers.

Launch

$595 / month

+ 1.5% of store sales

Best value below $93,000 a month

Up to 3 lead types
Up to 2 suppliers
2 seats
Your own domain
Storefront and back office

Growth

$1,295 / month

+ 0.75% of store sales

Best value from $93,000 to $343,000 a month

Unlimited lead types
Unlimited suppliers
5 seats
Supplier portal
Everything in Launch

Scale

$2,495 / month

+ 0.4% of store sales

Best value above $343,000 a month

Unlimited seats
Multiple storefronts
Priority support
Everything in Growth

Setup is $2,500 and covers importing your existing records, mapping your supplier columns, your brand, your domain and your first scrub. Month to month, cancel any time. Pay for a year up front and get twelve months of the base for the price of ten.

What that actually comes to

Plans are priced so the next one up is genuinely cheaper once you pass its crossover. You never have to work out whether to upgrade; the arithmetic does it.

If your store sells	Plan	You pay	Share of sales
$25,000 / mo	Launch	$970	3.9%
$50,000 / mo	Launch	$1,345	2.7%
$75,000 / mo	Launch	$1,720	2.3%
$100,000 / mo	Growth	$2,045	2.0%
$250,000 / mo	Growth	$3,170	1.3%
$500,000 / mo	Scale	$4,495	0.9%

The share of your sales falls as you grow, from 3.9% to under 1%. That is on purpose. A platform should get cheaper to keep exactly as you get more able to replace it.

What you pay somebody else

Two costs in this business scale per record, and at real volume they are larger than any software fee. Bundling them into a plan would mean charging a low-volume broker for a high-volume broker's scrubbing. They are passed through instead, quoted per record, with the meter visible in your own back office.

Do-not-call and litigator scrubbing from $150 / 100k records Your compliance vendor. We run it, schedule it, and keep the dated receipt that proves it happened.

Phone line-type lookup $0.008 per number Only on records that arrive without it. Most supplier files already carry line type.

Card and bank processing your own rate You keep your own merchant account and your own money. We never sit between you and your buyers' payments.

One number worth more than a discount

Bank debit is capped at five dollars a transaction. Cards are not capped at all. Lead orders are large, so on a $2,000 order that is $5.00 instead of $58.30.

Monthly sales	All card	All bank debit	You keep
$25,000	$732	$125	$607
$50,000	$1,465	$250	$1,215
$100,000	$2,930	$500	$2,430

Modelled on a $1,000 average order at published Stripe rates. At $100,000 a month, offering your buyers bank payment saves you more than this platform costs. Bank checkout is built in, and we would rather tell you that than quietly hold it back as a negotiating chip.

The questions everyone asks

Why a percentage at all?

Because a flat fee makes a small broker pay for a large one. The base covers what it costs to run your store, and the percentage means we only do well if you sell more. It is small enough that working around it costs you more in effort than it saves.

How do you know what I sold if you never touch the money?

Every order is composed, quoted, filled and delivered here, whoever processes the payment. Your order book is the meter, and it is in your own back office. Your invoice is that list, line by line. There is nothing to disclose and nothing to take on trust.

What happens to my data if I leave?

It leaves with you, including your suppression list. That is in the contract. Your suppression list is the most valuable thing this platform accumulates on your behalf, and holding it hostage would be a reason not to start.

Do I need my own payment processor?

Yes, and it is worth sorting out before you sign rather than after. Selling records for outbound calling sits close to categories that mainstream processors restrict, so plan on a specialist account. We will tell you what we know before you spend money on it.

I already run Boberdoo or LeadsPedia.

Those route leads in real time. This holds and sells stock that ages, which is a different job, and most brokers who do both keep both. The overlap is smaller than the names suggest.

Can I see it before I pay anything?

Yes. Send your brand and your lead types and we will stand up a working store at your own address with your catalogue in it. No card, no commitment, and it is yours to click around before we talk about a number.